HP Australia an official partner of the DreamWorks Animation Exhibition
At the Australian Centre of Moving Image (ACMI) Melbourne
10 April 2014 till 5 October 2014
HP is an Official Partner of the DreamWorks Animation Exhibition – Journey from sketch
to screen which is being hosted at the Australian Centre of Moving Image (ACMI) from the
10th April till the 5th of October 2014.
This is the first exhibition to showcase DreamWorks’ history, creativity and artwork of this
prolific and innovative animation studio. The exhibition will offer visitors immersive and
interactive experiences. It is unique as the first exhibition to showcase the studio’s films,
development processes and animation artwork. The exhibition will also tour internationally.
HP are proud to have worked with ACMI to supply HP Workstation PCs used to fuel the
backend of selected interactive activiries throughout the exhibition.
Watch the trailer to find out more about this excited exhibition
About the DreamWorks Animation & Hewlett-Packard Technology Partnership
In 2001, DreamWorks Animation and HP formed a partnership founded on technical innovation
and exploring next generation technologies to advance movie production. As DreamWorks
Animation’s preferred technology provider, HP solutions support all areas of the studio’s
production processes, digital infrastructure and business divisions. With HP’s support,
DreamWorks Animation successfully enhances artist creativity while providing fans with
world-class movie experiences that push the boundaries of digital animation.
DreamWorks Animation is using components of HP’s Converged Infrastructure solutions,
including HP Networking, HP Server Blade System, HP Cloud and HP Storage to increase
compute power, reduce complexity and optimize efficiency for the studio’s digital operations
requirements. These solutions together enable convenient access to a central repository of
the company’s assets and enable DreamWorks Animation artists to work from any HP
workstation, on any movie, at any time. With HP’s support, DreamWorks Animation
successfully enhances artist creativity while providing fans with world-class movie
entertainment experiences that push the boundaries of digital animation.
- R&D - DreamWorks Animation and HP’s collaboration in Research & Development is
producing industry changing achievements such as a move to commodity computing
to utilize open source technologies. HP supported this transition by creating the world’s
first production CG Linux Workstation which is now an industry standard. The two
companies continue to jointly research new initiatives and develop next generation
solutions for high performance computing. By exploring ways to advance cloud
technologies, the goal is to enable secure, public storage of company assets with
seamless, global accessibility.
- Workstations - DreamWorks Animation artists use HP Z800 and Z820 workstations with
dual core processors and installed with the Linux operation system to create 3D CG
animations. This high performance compute workstation is up to 50 percent faster than
its predecessor executing more iterations in less time. With increased performance on the
desktop, artists are able to work on larger, more complex scenes across multiple shots,
multiple characters, and multiple films in a far more interactive environment.
- Remote Graphic Software - DreamWorks Animation has integrated HP Remote
Graphics Software (RGS) into the studio’s virtual conference rooms allowing the studio’s
filmmakers and artists to engage in multi-site collaboration. DreamWorks Animation
invented the Halo telepresence system and turned to HP to integrate HP’s RGS.
- Dreamcolour Displays - The visual richness of a movie relies on the consistency and
depth of color across workstations and printouts. Introduced in 2008, DreamWorks
Animation and HP jointly developed the billion-color HP DreamColor Display.
Cost-effectiveness and stable calibration means 24” DreamColor displays with
1900x1200 pixel depth can be placed on all artist desktops. Together with DreamColor
enhanced HP printers, filmmakers make accurate creative decisions without specially
designed color rooms.
- Converged Infrastructure - DreamWorks Animation is using components of HP’s
Converged Infrastructure solutions, including HP Networking, HP Server Blade System,
and HP Storage to increase compute power, reduce complexity and optimize efficiency
for the studio’s digital operations requirements. These solutions together enable
convenient access to a central repository of the company’s assets and enable
DreamWorks Animation artists to work from any HP workstation, on any movie, at any
time. To keep the DreamWorks Animation infrastructure running smoothly, HP provides
Insight ReportingService (IRS) an automated monitoring system for HP Servers and
Storage equipment. This monitoring system, known as the “phone home” program, looks
for hardware failures, identifies issues and alerts HP personnel for remediation. This
replacement process to keep DreamWorks Animation’s converged infrastructure
program speeds up the working 24/7.
- Networking - DreamWorks Animation uses 100% HP Networking, from core to edge,
providing increased performance and continuous availability for the studio’s
follow-the-sun production process. After the installation of HP Networking in 2010, the
studio realized a millisecond, reduction in latency when sending jobs for render which was
a meaningful boost when an average of 500,000 jobs are required to be processed on a
port daily basis. HP’s advanced networking technology reduces complexity, increases
capacity, and provides availability while reducing unexpected outages.
- Servers - As DreamWorks Animation releases more creative CG animated 3D films, digital
resource needs increase. When the studio combines the computing power required for
the 10 animated movies in the production pipeline, significant spikes are expected. With
HP’s Flexible Compute Service, DreamWorks Animation has a cloud infrastructure to
address 20% of the studio’s animation rendering in the cloud. Leveraging HP, the studio is
able to stay within their existing data center footprint, eliminating the need for a
multi-million dollar physical expansion, while continuing to provide the compute
resources to meet artistic demands.
- Cloud - DreamWorks Animation and HP are developing an enterprise-level storage
infrastructure that can scale enabling creative teams to access over half a billion files,
250 terabytes of data for each movie in production, and work seamlessly across multiple
geographies. DreamWorks Animation uses additional HP Converged Storage solutions for
its enterprise-class backup and disaster recovery strategy.
- Mobile Workstations/laptops - HP mobile workstations enable high-performance
remote collaboration when integrated with HP DreamColor Monitors and using HP
Remote Graphics Software (RGS) for multi-site collaboration. DreamWorks Animation has
leveraged the power of a workstation in a portable and compact configuration
empowering teams that are geographically dispersed to engage with the studio remotely.
- Managed Print Services - For over 10 years, HP’s Managed Print Services have enabled
DreamWorks Animation’s operations team to focus on developing key engineering
initiatives and less time being diverted by print management issues. This on-site service
delivers predicable costs and maintains nearly flawless print device uptime making this
technology virtually worry free.
- Digitization Document Workflow - DreamWorks Animation and HP have implemented a
digital strategy for document management workflows by using the HP Color Flow MFP
M575c Printer with Hyland On-Base document management system. Documents are
directly scanned into the appropriate file folders with auto-orientation, auto-page crop,
auto-tone, and automatic blank page removal producing clean scans that do not require
- Software - DreamWorks Animation has started testing HP software to help creative
teams analyze massive amounts of render data, enable artists to quickly search through
a vast asset library and provide marketers with timely consumer data. DreamWorks
Animation is taking advantage of HP Vertica’s Analytics Platform. The software is used to
reveal trends found in the studio’s large volumes of render data and has reduced query
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP is available at http://www.hp.com.au.