HP Accelerates Partners’ Path to Growth
BARCELONA, Spain — HP today announced additional enhancements to its global PartnerOne program, making it easier and more predictable for partners to do business with HP—helping them to gain a competitive advantage and increase profitability.
The HP PartnerOne enhancements include new HP PartnerOne Specializations in key growth areas, new competitive rebates as part of the compensation model, the creation of role-based certifications, a consistent membership structure and an improved partner portal navigation experience.
These enhancements build upon the new membership branding and core compensation updates rolled out earlier this year, when HP announced that it will start paying rewards from first sales and unleashed partners’ earning potential.
HP partners such as Convergent Technologies Group, an enterprise solutions partner, are already talking about how these improvements will foster growth, increase revenue and make it easier to work with HP as well as their customers.
“In order to grow business, partners need programs that offer tailored resources as well as effective training and support to help our customers meet their goals,” said John Monahan, executive vice president, Sales, Convergent Technologies Group. “The new HP PartnerOne model provides us with the right tools and incentives we need to grow our business with HP and our customers.”
New specializations in key growth areas create new business opportunities
HP is adding new specializations within its membership structure that focus on key growth areas such as cloud, big data and services:
- New Platinum specializations include Software, as well as a Platinum designation for the existing Converged Infrastructure specialization.
- New Gold specializations include Cloud Builder, Vertica, ServiceOne Enterprise and ServiceOne Printing and Computing.
- New Silver specializations include Autonomy, Vertica, and ServiceOne Enterprise.
- HP has also made enhancements to the Gold Managed specialization.
In addition, HP’s new Cloud Partner Solution Navigator—an online resource that provides details on partners’ areas of specialty—will help customers locate the right HP partner to help them as they migrate to the cloud.
HP also will promote the highest partnership levels in HP end-user marketing campaigns and list these partners by membership level on the HP Global Partner Locator.
Consistent and predictable compensation model boosts partner profitability
HP is now listing new competitive rebate rates for each HP PartnerOne level in the HP PartnerOne Compensation Matrix, which can be accessed through the partner portals. This expands the HP PartnerOne compensation model announced in June, which focuses on three key areas to help partners drive incremental revenue and increase profitability:
- “Core compensation” aligned to membership status.
- Growth in new business revenue opportunities.
- Targeted products and services sales incentives.
Streamlined certification process simplifies specialization requirements
Partners with higher numbers of HP ExpertOne certified sales and presales professionals are better positioned to close more deals. In order to simplify the certification process, HP has cut in half the number of technical certifications and created role-based certifications that require significantly less time out of office for individuals enrolled in these courses. For example, the number of exams required to obtain an Accredited Technical Professional (ATP) Server certification will drop by 80 percent in 2014, compared to 2013.(1)
Enhanced partner portal for quicker access to tools and content
This month, HP partners also will begin to see updated HP branding and an improved partner portal navigation experience requiring fewer clicks to access important information, resources and tools.
“HP understands that in order for our partners to grow their business and remain competitive we need to evolve how we work together,” said Sue Barsamian, senior vice president, Indirect Sales, Enterprise Group, HP. “We’re making the PartnerOne program simpler, more profitable and more predictable with the addition of new specialization tracks, a predictable compensation model, a consistent membership structure as well as a streamlined certification process.”
HP PartnerOne enhancements are available beginning Nov. 1 in most countries. In the Latin America region, the details of the improvements/enhancements to the PartnerOne program will be shared on Nov. 1.
Additional information about the new HP PartnerOne program is available at http://www8.hp.com/us/en/hp-information/partnerone-program/overview.html.
HP's premier EMEA client event, HP Discover, takes place Dec. 10-12 in Barcelona, Spain.
(1) Based on HP internal research.
This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance, market share or competitive performance relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the need to address the many challenges facing HP’s businesses; the competitive pressures faced by HP’s businesses; risks associated with executing HP’s strategy; the impact of macroeconomic and geopolitical trends and events; the need to manage third party suppliers and the distribution of HP’s products and services effectively; the protection of HP’s intellectual property assets, including intellectual property licensed from third parties; risks associated with HP’s international operations; the development and transition of new products and services and the enhancement of existing products and services to meet customer needs and respond to emerging technological trends; the execution and performance of contracts by HP and its suppliers, customers and partners; the hiring and retention of key employees; integration and other risks associated with business combination and investment transactions; the execution, timing and results of restructuring plans, including estimates and assumptions related to the cost and the anticipated benefits of implementing those plans; the resolution of pending investigations, claims and disputes; and other risks that are described in HP’s Quarterly Report on Form 10-Q for the fiscal quarter ended April 30, 2013 and HP’s other filings with the Securities and Exchange Commission, including HP’s Annual Report on Form 10-K for the fiscal year ended October 31, 2012. HP assumes no obligation and does not intend to update these forward-looking statements.
© 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
About HP Inc.
HP Inc. creates technology that makes life better for everyone, everywhere. Through our portfolio of printers, PCs, mobile devices, solutions, and services, we engineer experiences that amaze. More information about HP Inc. is available at http://www.hp.com.
© 2016 HP Inc. The information contained herein is subject to change without notice. The only warranties for HP Inc. products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP Inc. shall not be liable for technical or editorial errors or omissions contained herein.