Artículos destacados: 29 diciembre 2008

Environmental sustainability

See what’s new in the HP Global Citizenship Report 2008

Whether it’s designing energy-efficient products built for easier recyclability, raising environmental standards across our supply chain, or helping to accelerate the transition to a low-carbon economy, HP is committed to becoming the world’s most environmentally responsible IT company.

Here are a few examples of how we helped customers, suppliers and HP internally use technology in more responsible ways throughout 2008.


Supply chain responsibility

 

As the world’s largest IT company, HP operates the largest supply chain in the technology industry. With that, comes an incredible opportunity to help our suppliers adhere to high standards and strive to reduce environmental impact.

In 2008, we gathered energy use and greenhouse gas (GHG) emissions data from direct suppliers. In an industry first, we reported the emissions involved in manufacturing HP products. We were the first electronics company to publish a list of suppliers in our 2007 report and they are included in the 2008 report, as well.

These are significant steps toward greater transparency and accountability, and we will continue to encourage our key suppliers to reduce their carbon footprint.

Smart solutions for energy efficiency


HP introduced many solutions in 2008 to help customers save energy, from PCs and printers to the data center.

The HP Compaq dc7800 Ultra Slim Desktop – one of the smallest enterprise-ready desktops – received the Gold rating of the Electronic Products Environmental Assessment Tool (EPEAT®).

And the new OfficeJet Pro 8500 All-in-One series delivers up to 50 percent lower cost per page and energy savings than competitive laser printers.( 1)

Other potential energy savers include power management solutions and efficient power supplies on HP PCs, along with print fleet management tools and power save modes on HP printers.

New ways to reduce, reclaim and extend power consumption in the data center include HP’s new Dynamic Power Capping for ProLiant Servers and a redesigned HP ProLiant BL460c G5 server that reduces energy use by up to 25 percent over HP’s previous model.

New data center services include an Energy Efficiency Analysis and Energy Efficiency Design services to optimize buildings and infrastructures.

Recapturing IT value

In 2008, HP expanded the use of recycled materials in our products to extend their value.

HP’s ‘closed loop’ Inkjet cartridge recycling process is an industry first. It produces new Original HP inkjet print cartridges with recycled plastic from empty HP inkjet cartridges returned via the HP Planet Partners program. Since 2005 through the end of 2008, HP used more than 32 million pounds of recycled plastic resin in over 400 million inkjet print cartridges.

The HP Deskjet D2600 printer is made from 50 percent recycled content and the HP Deskjet F4400 is comprised of 20 percent recycled content. Additionally, two new HP displays (L1950g and L2245wg) are made with 25 percent post-consumer recycled plastics.

Since customers want to know more about substances in products, HP also introduced the Eco Highlights label to describe the environmental features of select products.

Reuse and recycling to minimize impact

Product reuse and recycling2 helps reduce waste and the raw materials and energy needed to manufacture new products.

In 2008, we estimate that we avoided 300,000 tonnes of carbon dioxide equivalent (CO2e) emissions through our recycling activities.3

To help customers manage old equipment, HP offers recycling services in 53 countries or territories worldwide. In 2008, we expanded our take-back programs in several countries and added a U.S. buyback program that allows consumers to learn the cash value they could receive for their equipment online.

Through the HP Consumer Buyback and Planet Partners Recycling Program, consumers can receive cash back for their unwanted electronics equipment of any brand. If there is no value, they can responsibly recycle HP and Compaq-branded products free of charge.

Enabling a low-carbon economy

The IT industry is responsible for about two percent of the world’s GHG emissions.4 By helping customers leverage low-carbon alternatives, HP can significantly help reduce the other 98 percent of emissions worldwide.

For example, our HP Halo Telepresence Solutions reduce business travel by replicating the meeting environment virtually. HP Print-on-demand solutions allow publishers to print smaller batches to meet changing needs and avoid waste. And, new MagCloud services make it possible to create digitized magazines and print, promote, sell and deliver them on demand.

Moving forward, HP will continue to help minimize environmental impact, improve environmental performance and drive towards a sustainable low-carbon economy – because it’s good for business, good for customers and good for the planet.

1 Cost-per-page (CPP) and energy-savings claims for HP Officejet Pro 8500 All-in-One (AiO) series are based, as of June 2008, on the majority of color laser AiOs less than $600 when using HP Officejet Pro products with high-capacity cartridges. CPP and energy-savings claims for HP Officejet Pro 8000 Printer series are based, as of June 2008, on the majority of color lasers less than $300 when using HP Officejet Pro products with high-capacity cartridges. Energy use is also based on the manufacturers’ stated power consumption when printing. Test methods may vary. Details are available at www.hp.com/go/officejet.

2 Throughout this report, product "reuse" or "remarketing" refers to the return to use of complete electronic products and component parts. "Recycling" refers to the processing of waste electronic devices and consumable items for recovery of materials or energy.

3 According the U.S. Environmental Protection Agency's WARM Tool.

4 Gartner: Conceptualizing Green IT and Data Center Power and Cooling Issues, September 2007.

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