HP PARTNER PROGRAM

A powerful global¹ partner program designed for the customer-driven digital age.

A simplified and easy-to-navigate global¹ structure with two distinct tracks

Rewards partners for performance, collaboration, and capabilities

Insight-driven data and collaboration tools to accelerate digital transformation

Three core pillars focused on driving greater partner efficiency, insight, and profitability

Performance

Earn rewards for a variety of performance indicators tied to portfolio sell-thru revenue metrics.

Capabilities

Hone digital skills and provide a more consistent customer experience across multiple channels. Together, we’ll harness this data to produce valuable new insights and enhance the customer journey.

Collaboration

Invest in improving capabilities to become more competitive, relevant, and ultimately, more profitable in areas such as data sharing, e-commerce, solutions and managed services capabilities.

"HP Amplify not only makes it easier for partners to do business with HP - it provides partners with a clear path to ready their business and succeed in today's environment and beyond - to capitalize on emerging trends and play a central role in the evolving customer buying journey."

Christoph Schell, Chief Commercial Officer, HP Inc.

“HP and its partners have an enormous and exciting opportunity to reinvent the way we do business and our route-to-market. Yet addressing these opportunities requires overcoming system inadequacies, legacy habits and embracing new business models. We’re making this leap together, embracing and investing in important changes to our ecosystem and our shared capabilities.”

Luciana Broggi, Global Head of Route-to-Market, HP Inc.

Disclaimer

Global program, with the exception of Greater China

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