Press Release: 30. November 2011
Topics: Graphic Arts

Manel Martinez named Vice President and General Manager for HP Graphics Solutions Business in EMEA

BARCELONA, Spain, 30November 2011 - Manel Martinez has been named as Vice President& General Manager for the HP Graphics Solutions Business inEMEA. He will be responsible for driving HP's graphics artsportfolio from signage and packaging to technical printers andpublishing amongst the different printing communities across theregion.

Manel brings over twodecades of experience in the printing industry in both a worldwideand regional capacity.  His background will enable him to promoteand exploit the migration towards digital print amongst the design,branding and marketing communities, demonstrating the power ofprint as an integral aspect of brand communication.

For the last two years,Manel has been in the role of Vice President and General Manager ofthe HP Imaging and Printing Group (IPG) in the Iberia Region. Hewas responsible for optimizing efficiency, effectiveness andcritical growth and increased performance across the region.

Prior to this role, Manelwas the General Manager of the Large Format Printing designbusiness at a worldwide level. This role included theresponsibility for the strategy and direction of the businesstargeted at both the technical and creative industries. Maneldirectly managed the design focused teams in Barcelona andShanghai.

Manel joined HP in 1989 andhas held a number of different positions covering overall businessgroup management, R&D and marketing. He has also worked as anengineer developing firmware for Large Format products.

Manel holds a degree inComputer Science from the Universitat Politècnica de Catalunya anda MBA from ESADE in Barcelona.

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