Illustrated
Book Publishing

Secure a profitable future with HP Indigo digital printing.

Whether you publish museum and gallery publications or exhibition catalogs, coffee table books or high-quality color illustrated books, there are great gains to be made by adopting a flexible production model using different printing technologies for different types of books and stages of the book lifecycle.


While offset production may still be ideal for initial print runs of high-volume titles, it’s not a good fit for a growing number of high-quality illustrated books.

  • Today’s market is increasingly fragmented, with niche audiences and dispersed channels.
  • Publishers need to launch more titles, which sell fewer copies, albeit at a higher price than the mass products
  • Low per-book costs achieved through high-volume offset production in Asia no longer outweigh the supply chain inefficiencies.

With HP, you can:

Produce cost-effective short runs at local printers
  • Print locally in small quantities, reducing transportation and warehousing costs.
  • Print on demand according to real orders, to free up capital for other projects.
  • Cost-effectively produce market samples, re-prints and co-editions in short runs.
Open new revenue-generating opportunities
  • Print locally in small quantities, reducing transportation and warehousing costs.
  • Print on demand according to real orders, to free up capital for other projects.
  • Cost-effectively produce market samples, re-prints and co-editions in short runs.

With the high-quality printing, exceptionally accurate color matching, wide choice of papers, and versatile finishing options of its HP Indigo digital presses, HP delivers the digital printing solutions you need for more efficient, competitive and successful color book printing.


HP digital technology is empowering companies the world over

McPherson thumbnail video

3:54

McPherson
Success story video

Get the details on McPherson’s short-run publishing success with HP digital presses.
(PDF, 443KB)
National gallery thumbnail video

2:01

National Gallery
Success story video

See how leading poets collaborated on a limited edition art book to be published, using HP Indigo technology, as part of their "Metamorphosis" exhibition.

Find out how Hurtwood Press used HP Indigo presses to create an award-winning Claude Monet catalog.
(PDF, 1.4MB)
See how HP Indigo technology helped bring comfort to Thai flood victims in record time.
(PDF, 1.1MB)

Featured video


Take the next step

Register now to download valuable industry white papers providing in-depth insight on the shift to digital. You can also inquire about upcoming roadshows and events.