Build your brand with HP digital printing.

See how other brands are using printing technology to create impact.

Publishing: MiniBoden personalized catalog

UK based clothing retailer, Boden, has executed its most ambitious personalized catalog campaign yet, by allowing children to create their own cover designs for their MiniBoden summer catalog, in what is believed to be a first for any catalog company. Printed utilizing HP Indigo digital print technology.

More videos, more inspiration

HP and Karim Rashid

Interior Decoration: HP and Karim Rashid

Karim designed the lounge area of HP's booth at Heimtextil, the world's foremost textile and interior decoration show, to inspire visitors and demonstrate the possibilities of HP's digital printing solutions.


Labels & Packaging: Coca-Cola®

Coca-Cola® gets up close to its Generation Z audience, using personalized labels printed with HP Indigo presses for a Europe-wide marketing campaign.

Pantone Queen's Jubilee video

Specialty: Queen's Jubilee

What better way to honor Queen Elizabeth II's 60-year reign than to create a collectible Pantone fan deck reflecting the spectrum of bold, color-coordinated outfits she's known for?

National Gallery video

Publishing: National Gallery

To commemorate their acquisition of three great masterpieces by the Renaissance painter, Titian, the Gallery invited a number of leading poets to collaborate on a limited edition art book, printed on HP Indigo digital presses, to be published as part of their "Metamorphosis" exhibition.

Colruyrt video

Personalized Direct Mail: Colruyt

Like many retailers, The Colruyt Group depends on print circulars to alert consumers to sales and specials. Mass coupon mailings weren't really working. See how they discovered its more effective to be more personal.

New Era Wall Covering video

Wallcoverings: New Era

To impress top interior designers with their extensive image library, the fine art publishing company, New Era, used customers' web searches of their favorite designs to create a dynamic direct mail campaign.

Publishing: Aperture Event video

Publishing: Aperture Event

Art can inspire the imagination and stir emotion. HP Indigo digital presses bring art to life in books with rich color, exceptional detail and gallery quality.

SF Views designer cards

Specialty: SF Views

SF Views is an HP presentation of 15 international designers’ impressions of San Francisco. The project, created by Kit Hinrichs, demonstrates the capabilities of the HP Indigo digital presses.

Prefer to read?

Coca-Cola® invites Europeans to 'Share a Coke'
(PDF, 2.23 MB)

Personalized labels helps Coca-Cola® get up close to its
Generation Z audience

Colruyt utilizes the power of HP digital printing technology
(PDF, 2.16 MB)

HP helps increase marketing effectiveness through selectivity

Heineken harnesses the power of HP digital printing technology
(PDF, 1.96 MB)

Creative packaging reaches out to brand loyalists with
personalized bottle

Digital printing untangles a shampoo snarl for L'Oréal
(PDF,1.37 MB)

Creative packaging takes a beauty care brand "to infinity and beyond"

Production Notes: SF Views designer cards
(PDF,781 KB)

Read the production notes on these one-of-a-kind cards
designed by Kit Hinrichs for the HOW design conference.