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HP Helps DreamWorks Create "Spirit: Stallion of the Cimarron"

Film Represents Re-invention of Traditional Animation into "Tradigital" Format

HP (NYSE: HPQ) today announced that its Linux-based technology played a critical role in the production of "Spirit: Stallion of the Cimarron," the newest animated film from DreamWorks SKG. To date, the film has grossed more than $38.7 million.

The popular movie is the first to place Linux in the hands of traditional animators, allowing for a seamless blend of two-dimensional (2D) with three-dimensional (3D) animation, a format that DreamWorks calls "tradigital" animation. During the making of the film, HP engineers worked closely with DreamWorks to enhance the functionality of Linux to power ToonShooter(TM), DreamWorks' proprietary 2D animation software. ToonShooter allows animators to convert traditional hand-drawn artwork into a digital format that can be easily played back and manipulated during production.

ToonShooter's video playback feature needed to run at film speed (24 frames-per-second) with synchronized audio. At the time, 2D playback at that speed had never been achieved on Linux. HP and DreamWorks worked together to enable ToonShooter to perform at well above the necessary 24 frames-per-second, running on Linux. The result is a film with visual dimensions never before achieved in traditionally-animated films.

"HP is giving our animators the chance to stay a step ahead of today's production technology and helping them focus on what they do best -- creating memorable films for audiences," said Ed Leonard, head of animation technology, DreamWorks.

To complete the film, DreamWorks used high-performance HP Linux workstations and HP servers. The combination allowed DreamWorks to leverage the visual power of 3D while preserving the expressiveness of hand-drawn animation to enhance the film's detail. The result has set a new benchmark for the visual complexity and richness of traditionally animated films.

"DreamWorks pushes the limits of Linux-based computer technology in a constant effort to lower costs and provide animators with the best filmmaking tools possible," said Terry Brown, manager, HP Entertainment Industry Solutions. "As the face of digital animation continues to change rapidly, HP is pleased to help DreamWorks stay on the cutting edge of today's technology."

HP and DreamWorks began their relationship two years ago when the studio determined that driving down costs and production time while leveraging emerging technologies was imperative to success.

DreamWorks is currently in production with three animated films using HP technology which will be produced almost exclusively using Linux. Earlier this year, HP and DreamWorks announced a three-year multi-million dollar technology alliance with HP providing the computing infrastructure for DreamWorks' next-generation digital studio. The Glendale-based studio is beginning production on an all-computer graphics animated feature.

About DreamWorks

DreamWorks SKG was formed in October 1994 by its three principal partners -- Steven Spielberg, Jeffrey Katzenberg and David Geffen -- to produce live-action motion pictures; animated feature films; network and cable television programming; home video entertainment; records; books; toys; and consumer products.

About HP

HP is a leading global provider of products, technologies, solutions and services to consumers and businesses. The company's offerings span IT infrastructure, personal computing and access devices, global services and imaging and printing. HP merged with Compaq Computer Corp. on May 3, 2002. The merged company had combined revenue of approximately $81.7 billion in fiscal 2001 and operations in more than 160 countries. More information about HP is available at http://www.hp.com.


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About HP

HP Inc. creates technology that makes life better for everyone, everywhere. Through our portfolio of printers, PCs, mobile devices, solutions, and services, we engineer experiences that amaze. More information about HP Inc. is available at http://www.hp.com.